Reuse of Waste through Arts and Crafts (WasteArt) No. Est-Lat 65
Population increase, economic development and materialistic innovations increase the demand for the Earth’s finite resources. We don't just produce low-value waste, but also pollute ecosystems by using different innovations, for example, microplastics, thus damaging their own surroundings. Waste management is an especially topical issue due to the increase of global population and its consumption habits that lead to serious environmental problems. In the European Union only 40% of waste is recycled or reused. According to Eurostat, the situation in Latvia and Estonia is less pleasing and shows around 20% of waste recycling. Most of the waste is landfilled or incinerated. The 7th European Union Environmental Action Programme sets the following priorities: to reduce the amount of waste generated; to maximize recycling and reuse; to limit incineration to non-recyclable materials and to phase out landfilling for non-recyclable and non-recoverable waste. Both countries still have a lot to do to fulfil the waste policy of the European Union. One of the steps for doing it is to raise the public awareness and understanding of the problem.
The main objective of the WasteArt project is to increase the awareness and change people’s habits towards more environmentally friendly behaviour concerning waste reduction, reuse, and recycling (Waste 3R). WasteArt will use the capacity of contemporary art and the diversity of artistic practices to increase the public awareness of the vast amounts of waste produced by human daily activities. The project will promote Waste 3R at kindergartens and schools through the introduction of the Waste Audit approach.
To achieve the main objective, the project team will implement the following activities:
Artistic creative Reuse Campaign 'NOT out of Dight, NOT out of Mind' is aimed at the general public and it will use the capacity of contemporary art and the diversity of artistic practices to increase the public awareness towards waste produced by human activities. As a part of this activity, project partners will develop the traveling art exhibition 'NOT out of Sight, NOT out of Mind', containing 14 artworks developed by artists from Estonia, Latvia and further abroad. The exhibition will showcase artists’ interpretations of the waste problem to increase public awareness of consumer material waste issues and resource efficiency. The artworks will travel as a joint exhibition and will be displayed in public locations across six places in Latvia and Estonia. Each opening in a new place will start with a public communication event.
Campaign 'Waste Audit and 3R' will target kindergarten children, school children, and school personnel. The Campaign will engage educational institutions in using the Waste 3R approach, thus promoting the sustainable use of natural resources and reduction of waste. This objective will be achieved by developing and implementing a waste audit across 24 kindergartens and schools by addressing the causes not consequences of the problem.
The Role of the IES (Institute for Environmental Solutions):
IES is a leading partner of the WasteArt project. The institute will be responsible for overall project management, as well as be involved in both campaigns – Artistic Creative Reuse Campaign and 'Waste Audit and 3R'.
Project duration: August 2018 – January 2021
Leading partner: Foundation Institute for Environmental Solutions
Partners: Mittetulundusühing Tipu Looduskool (MTL); Mooste KülalisStuudio MTÜ; Vidzemes plānošanas regions (VPR); Võru Vallavalitsus (VV); SIA “ZAAO”
Project Manager: Guna Dātava; firstname.lastname@example.org; +371 26568947
Founding programme: European Regional Development Fund (ERDF), Interreg V-A Estonia – Latvia (Est-Lat) Programme
Co-funding: project partners
Budget: Overall project budget is 344 452.87 EUR, ERDF contribution – 292 784.92 EUR